Where Keywords Fit Into the Future of SEO
Description “What’s in a keyword? That which we call a rose by any other name would smell as sweet.” ““ William Shakespeare (Famed playwright, poet, actor, and SEO Guru/Expert/Ninja/Wizard) You might remember analyzing that oft-quoted Romeo & Juliet line…
How to build a reputation in the design community, and why you
Description Time for a harsh truth: You can be the best designer in the world producing stunning user interfaces, but it doesn”™t matter; you can be the most accomplished coder who develops ground breaking techniques, but it is irrelevant; your work will not sp…
Salary Trends for UX Professionals
Description User experience professionals’ salaries seem to have stabilized following the wild ride of the dot-com bubble around 2000. Many salary surveys have been conducted since 1998, but the real picture only emerges once you unify the findings and consider …
Top 3 IA Questions about Navigation Menus
Description Some information-architecture (IA) problems are unique to specific situations “” certain audiences or types of content may present unusual challenges. But in our Information Architecture courses , we invariably get asked about a few persistent ques…
F-Shaped Pattern For Reading Web Content
Description F for fast . That’s how users read your precious content. In a few seconds, their eyes move at amazing speeds across your websiteÂ’s words in a pattern that’s very different from what you learned in school. In our new eyetracking study , we r…
30 small business themes for
Description There are so many things to consider when launching a startup or small business. But creating your website does not have to be a chore thanks to plenty of great WordPress themes available on the market made just for small businesses.
Maximize ROI via Content Distribution Networks
Description Looking for wider distribution on your content? Seer Interactive shares their data and lessons learned from working with a variety of content distribution networks in 2014.
SEO sanity check part 1: Google’s Penguin and Panda
Description SEO has always been a tricky business, not only do experts have to spend time on researching keywords and following the best practices, they have to be prepared for the changes which search engines inevitably put into place.
The Essential Guide to Creating an SEO -Friendly Customer Journey
Description Think about the last time you made a major purchase online. Was it a plane ticket? An espresso machine? A pair of sneakers? Now, think about where in your buying process the company you bought from made themselves digitally present. If you bought a…
You Don’t Need to Be a Brand Publisher to Win at Content Marketing
Description Is being a brand publisher the right choice for your business? If not, there’s a better way to do content marketing, and it’s one many brands are finding success with. Is yours next?
Hidden Text in Websites | SEO Chat
Description Most search engines consider hidden text to be spam — but there are several kinds of hidden text, and Web designers use some kinds of hidden text for legitimate reasons that have nothing to do with fooling a search engine into giving the site a high …
For Writers Only: Secrets to Improving Engagement on Your Content Using Word Pictures (and I Don’t Mean Wordle)
Description If you aren’t thinking about imagery as you’re writing, you’re missing a huge opportunity to engage readers. Learn how to capture all the magic that word pictures can offer.