Description With Google making 10 algorithm changes in the last four months and keyword data getting harder to come by, it may be ideal for marketers to take a step back and get back to SEO basics. Despite the revolving door of new algorithms and search eng…
Description Welcome to the years of paid links. link bait, Caffeine, Google bombs, and page speed as a ranking factor. By this point, Google’s Matt Cutts had plenty of important things to teach us all about the evolving landscape of search and SEO. Our story …
Description There are so many things to consider when launching a startup or small business. But creating your website does not have to be a chore thanks to plenty of great WordPress themes available on the market made just for small businesses.
Description Using a hypothetical client, Jeremy Gottlieb shows you just how much keyword research you can get done in 90 minutes (and walks you step-by-step through how to do it).
Description Some say that SEO is all about content. Some say it’s all about links. I’m pretty sure that both are still pretty important. However… every time.
Description Business can be a lot like an Olympic race; being world class isn’t good enough, to be successful you have to out-perform your competitors.
Description While it is impossible to know the underlying algorithms that produce the search engine results in the major engines like Google, Yahoo and MSN, I often try to put myself in the spider’s shoes, theoretically speaking. If you can visualize your websit…
Description Whether you think SEO is an acronym for “œsearch engine optimization” or “œscrewing everyone over”, you don”™t even need a website to learn valuable life lessons from SEO. It”™s one of the most confusing, jargon-riddled, important, and lucrat…
Description As the SEO rumor mill spun this week with murmurs of the arrival of yet another significant Google update, I began to think back on all this year’s changes and then back to all the algorithm changes of years past and it started me thinking abo…
Description Starting your SEO strategy with questions only works if you’re asking the right questions. In today’s Whiteboard Friday, Rand covers the five that’ll lead you in the wrong direction, and the five steps you should be taking instead.
Description Press releases have been a staple in the search marketer”™s toolbox for years, especially since the Panda and Penguin updates of 2011 and 2012. Both updates sought to bring greater quality content and connections to the Web, favoring sites that were…
