Description If you aren’t thinking about imagery as you’re writing, you’re missing a huge opportunity to engage readers. Learn how to capture all the magic that word pictures can offer.
Description As a business owner or marketing professional, you must find the most effective way to utilize your marketing budget and maximize your return on investment. While you may look at each marketing efforts separately the fact is, most of your efforts act…
Description The following is an excerpt from 10 SEO Mistakes to Avoid During Your Next Website Redesign . To download the full guide, click here . The glitz, the glam, the glorious design elements that make your website look like a million bucks. When…
Description You used to have great rankings for your website, it showed up everywhere in the search engines, and you were receiving lots of traffic that was generating emails, phone calls, leads, and sales. Then something happened, you”™re not quite sure w…
Description …to incorporate Google keyword phrases. Search engine optimization, or SEO , helps to make a website more visible to those browsing the Internet. By…
Description … synergy between SEO and SMM. In cases where both teams exist in-house, this may be fewer hurdles to overcome than for those who outsource SEO and SMM … look at where the two disciplines intersect. SEO vs. SMM: Where the Overlap Lies As my former colleague Warren Lee mentions, SEO is informed …
Description With Google making 10 algorithm changes in the last four months and keyword data getting harder to come by, it may be ideal for marketers to take a step back and get back to SEO basics. Despite the revolving door of new algorithms and search eng…
Description … excellent typeface released last year that took the design world by storm. I’m talking about Jos Buivenga’s font ‘Mu seo ‘. I’ve never seen a font being adopted so quickly and fondly by web designers across the world. It’s been …
Description Please help long-time community member and mentor, Dana Lookadoo, by supporting her medical fund to pay for caregiver costs. She’s given so much to all of us over the years, now it’s our turn to return the favor.
Description In the last post, we took an in-depth look at Google”™s Panda and Penguin updates and how they have impacted on search rankings for businesses. Whilst we established that using black hat SEO techniques is likely to result in a site becoming penali…
Description … great questions from search engine optimization ( SEO ) practitioners around Europe at the International SEO session and Meet the Experts roundtable … SEO best practices, what they are, and how they work. International SEO Best Practice One of the key goals for International or multilingual SEO …
Description Great marketers are always on their toes, keeping up with the news, anticipating and adapting changes as they happen. SEO is no exception: According to Moz , Google changes its algorithm 500-600 times per year. With so many updates happening so…
