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An FAQ”™s User Experience Deconstructed

Description As part of our FAQ report Strategic Design for Frequently Asked Questions we reviewed the FAQs at 23 big and small organizations to help derive design guidelines for how best to present this important content. The Mayday organization, devoted to …

Scoped Search: Dangerous, but Sometimes Useful

Description Scoped search allows users to limit their search to a section or type of content on a website instead of searching everything in one go.  Typically, it is implemented in two ways: drop-down scope selection and autocomplete scope suggestions , whi…

Technical Site Audit Checklist: 2015 Edition

Description Back in 2011, I wrote a a technical site audit checklist, and while it was thorough, there have been a lot of additions to what is encompassed in a site audit. I have gone through and updated that old checklist for 2015.

Is SEO Dead?

Description … SEO is a big industry. According to a site called State of Digital, 863 million websites mention SEO globally and every second 105 people search for SEO links on Google. Most of them seem to be looking for “services” or “companies,” which explains how there came to be so many SEO companies. SEO

Redesigning Your Website? Why You Need to Think About SEO …

Description The following is an excerpt from  10 SEO Mistakes to Avoid During Your Next Website Redesign . To download the full guide,  click here . The glitz, the glam, the glorious design elements that make your website look like a million bucks. When…

Go Long-Tail for Your SEO Strategy in China

Description … paid ads take over brand engagement, then you should go long-tail for your SEO strategy. … If your website is hosted outside of China, localizing your SEO strategy for the country has its challenges. Here are two tips that could help. … Eddie Choi … SEO , Baidu, China, long tail, 360i

Google’s Matt Cutts on   SEO  : A Retrospective (2011-2013)

Google’s Matt Cutts on SEO : A Retrospective (2011-2013)

Description Panda. Google vs. Bing. Penguin. Guest blogging. The years of 2011 to 2014 were nothing short of tumultuous for the search industry. And as the voice and face of Google, Matt Cutts felt the wrath of angry webmasters and marketers. We continue our …

Top 3 IA Questions about Navigation Menus

Description Some information-architecture (IA) problems are unique to specific situations “” certain audiences or types of content may present unusual challenges. But in our Information Architecture courses , we invariably get asked about a few persistent ques…

SEO service wordpress theme – #3279

SEO service wordpress theme – #3279

How To Set Realistic Expectations For Your SEO Campaign

Description As a business owner, I”™m always thinking in the present. I need to know how to get results now””how to increase the visibility of my business, get more leads, and generate more revenue as soon as possible. The sooner I meet my immediate goals, the…

Answers to 18 SEO Questions You Were Too Afraid to Ask

Description When I first started out in marketing, I thought I knew what SEO was all about. I knew it stood for search engine optimization. And I knew that the better your SEO was, the higher you would rank on search engines. I’m an SEO genius now, right? …

Top 10 Mistakes in Web Design

Description Since my first attempt in 1996, I have compiled many top-10 lists of the biggest mistakes in Web design. See links to all these lists at the bottom of this article. This article presents the highlights: the very worst mistakes of Web design. (Upd…

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